RCKT is positioning Adjust, the “hidden champion” of the Berlin startup scene, in national and international media, as well as with relevant influencers. For the launch of the app analytics tool, RCKT developed a communications strategy and has strategically built up its presence in leading media outlets since then. In order to create awareness of and trust for Adjust in the adtech scene, we focus on influencers from marketing, startup and business media in our communications measures. As well as communications on important industry themes, classic corporate communications in industry media like t3n, Gründerszene, Horizont and Adzine, and general interest leading media, such as Süddeutsche Zeitung, Wirtschaftswoche and DER SPIEGEL, are also central areas of activity.
SERVICE: Influencer & Public Relations