Digital Marketing

Our Digital Marketing team works across four disciplines: social media marketing, performance marketing, website design & UX, and content marketing. We create content to reach different target groups on social networks and digital platforms, and analyse its performance, in order to track and optimise investments in online marketing activities on a daily basis. User data analysis forms an important foundation for the creation of strategic marketing concepts. It goes without saying that we count a user-friendly website and the implementation of a creative UX design as part of digital marketing.


With more than 180 000 employees in over 40 countries, Capgemini is one of the leading global providers of management and IT consultancy. Their need for highly qualified IT talent is correspondingly high. RCKT supports Capgemini in employer branding and tech recruiting. Using strongly targeted recruiting measures in all relevant digital channels (including, among others, display and social channels), we were able to increase Capgemini’s application numbers considerably. From the development of creatives to the selection of relevant channels, to the guidance and optimisation of campaigns, RCKT is always right by the client’s side.

SERVICE: Digital Marketing

CLIENT: Capgemini