Digital Top 50, a collaboration between Google, McKinsey and Rocket Internet, is a leading tech award in Europe. The award is given to highly promising startups and scaleups in three main categories: B2C, B2B and Tech for Social Impact. The goal is to win over the leading minds of tomorrow and build up a strong network for the future. As the lead agency, we headed the strategy and communication all the way through till the launch of the Awards at the Slush Conference in Helsinki.
CLIENT: Digital Top 50